Campbell's launches new color tomato soups

[jcm05]

Probably artificially colored.

[bluelacedredhead]

I dunno JT, when I use orange and yellow maters in homemade soup or tomato juice, they definitely make a difference in the colour of the finished product.

Cleveland and Pittsburgh huh? I'll tell hubs to keep an eye out for a can as he's passing through those areas.

[carolyn137]

There's a much longer history of the Campbell Soup Co online but I know I was surprised to find that the red and white color scheme for the soup cans was chosen by Dorrance b/c those were the school colors of Cornell from which Dorrance had graduated.

So since 1922 the cans have been red and white and I wonder what the original founders would think about this new color scheme.

The following is from Victory Seed where Mike Dunton has condensed ( pun intended) some of the history of the tomato variety J.T.D

******


J.T.D.
85 days, indeterminate — In 1887, J. T. (John Thompson) Dorrance bred a unique line of condensed soups for the Campbell company.

Dorrance crafted condensed soup out of hardy stock ingredients, slashed the price of soup from thirty cents to a dime per can, and revolutionized the industry. By 1922, soup was such an integral part of the company’s presence in America, that Campbell’s formally added "Soup" onto its name. The company used the red and white school colors of Cornell University to produce a distinctive, and now famous, label.

The tomato, named in honor of the man, was bred by the Campbell Soup Company for specific characteristics for growing in New Jersey and for its own factory use.2 Aside from its significance as a good red processing tomato, it has the historical significance of being used as a parent in the development of other important tomato varieties.

The plants are vigorous and productive. Fruits are medium to large sized (six to sixteen ounces), red, globe to oblate shaped and tasty.

Qty: Packet - $1.95
Item 3401821

Carolyn

[tz]

I wonder if they spent much time and money on developing new orange and yellow varieties that would fit their production and flavor needs or if they used some off the shelf varieties?

Its one thing for gardeners to whip up a batch of colored soup/sauce from the back yard, its another when pickers, tractors, trucks, factories and taste testers are involved.

I hope its not like the green catsup, which I suspect was bleached and recolored, like green maraschino cherries.

[PVP]

I'd love to latch on to a few cans of the orange and yellow soups, but they're only being released in limited quantities in selected large metro areas.


PV

[rintintin]

They're supposed to be offering them here in Seattle, but I will probably never see them, as I normally walk past that section of the aisle without even looking. I had a bowl of the regular red soup about 25=30 years ago, and was not favorably impressed...maybe 'cause I've had real tomato soup before (and since). If Campbells had been my introduction to tomatoes, I would have never found this site, as I would not have been searching for "tomatoes" in the first place.

[PVP]

I don't like Campbell's tomato soup. Don't really like much of any canned soups.

The reason I want some of the yellow and gold tomato soup is because I have a recipe for a famous French dressing that uses Campbell's tomato soup, and I always added a touch of Madras curry powder to it when serving it on a salad with chicken strips.

The yellow version would be perfect for making a full blown curry style salad dressing. The orange would be useful too. But in fact, when I make the regular French dressing it turns out quite orange to begin with.


pv

[bluelacedredhead]

PV, have you attempted to make this dressing from fresh oranges and yellows you've raised in your garden? I bet you'd never want to go back to bottled dressing or canned soup again..

[rintintin]

@ papavic: You hit the nail on the head. About the only time I buy Campbell's is for recipe making.
Especially in "off season" it is an economical, convenient way to get flavors/ingredients needed. Their Cream of Mushroom has many culinary uses. If you took 'culinary uses' out of the equation, their sales would take a huge loss. Sadly, the most dominant taste in many of their varieties is salt. (Look @ the sodium content on any Campbells label...youch!)

[carolyn137]

In the circular for a local grocery chain here in NYS that I got today, sure enough there is an orange can, well not entirely orange I really couldn't see the picture that well, sitting right next to the familiar red and white one.

I will not be asking the lady who gets my groceries for me every two weeks to get some of the orange ones for me. ;D

Carolyn

[bluelacedredhead]

You've got them in the north woods, Carolyn?? Wow....They must have known it was a Special place for tomato growers

[flowerpower]

Oct 13, 2010 19:08:29 GMT -5 carolyn137 said:

In the circular for a local grocery chain here in NYS that I got today, sure enough there is an orange can, well not entirely orange I really couldn't see the picture that well, sitting right next to the familiar red and white one.

I will not be asking the lady who gets my groceries for me every two weeks to get some of the orange ones for me. ;D

Carolyn

I know I saw them at the Price Chopper here in Schoharie. The ingredient labels say just "yellow/orange" tomatoes. I don't eat tomato soup, so I won't be trying them.

[bluelacedredhead]

FP, you've got them there??!!! So much for the "select" urban trial areas...Although you never know? They only listed Seattle, Cleveland and Pittsburgh on the Campbell's website. Schoharie might just be one of the other 7 unnamed test markets? ;D ;D ;D

[carolyn137]

Oct 13, 2010 20:56:28 GMT -5 bluelacedredhead said:

You've got them in the north woods, Carolyn?? Wow....They must have known it was a Special place for tomato growers

Flower Power mentioned Price Chopper and that's the grocery chain that was advertising them here that I mentioned above.

So not JUST b'c there are some good tomato growers here, but b'c Price Chopper is a large chain of grocery stores, and very good BTW, but not as good as Wegman's, which is terrific chain and in the past year was at the top of the chains reported by Consumer Reports.

Some of you may recognize the name Remy as being the owner of the seed site The Sample Seed Shop where she sells lots of seeds including tomato seed, has a really great list and seed is only one dollar/pack.

Many of us took her up on her offer, she's the produce manager at a Wegman's near Buffalo, on shipping to us these great bags that have a tomato logo on the side. There were others with grapes and a third I can't remember now.

Ja, I'm not in the Adirondack north woods, Lake George and Saratoga are about an hour West of me, I'm closer to the VT border on the NY side, about one mile from the Vt border and the road deadends at the base of Egg Mt and if one could get over Egg Mt, they'd slide right down into Manchester, VT.

However, about a month ago Mike Dunton , who owns Victory Seeds, was here in NYS for a seed packaging conference held by the USDA at the USDA station in Geneva, NY, which is in the Finger Lakes region and after the conference Mike and his wife and their two youngest kids drove East and visited a lot of historic places and when they were at Fort Ticonderoga on Lake Champlain they drove down and visited me here at home.

All to say that when they got back to Oregon Mike emed me to say they got back fine and he referred to my home as being " a nest in the woods", which it is. I have to cross a bridge that dates from the mid-1800's to get to my front door and a wonderful brook runs under that bridge and then cascades over a 30 ft waterfall by my deck. And my home is a series of hexagons with huge window panels that surround the combo LV/DR, dark stained cedar outside and on that side high Black Birch trees make it seem that I'm floating in air b'c of the sheer drop off to the area below the house.

And lots of other large Maples and Oaks and various pines and firs and on and on are also here. When I had to retire b'c of mobility problems in 1999 I was truly blessed when I found this home and the 30 acres that went with it.

I write too much, I know, but sometimes that just happens. ;D

Carolyn